Shaklee Announces Expansion into Australia

Asian Aussie Business Times |  Shaklee, a Pioneer in Clean Wellness and Skincare, Announces Expansion into Australia

MIAMI, USA | Shaklee, a renowned health and wellness company with a rich history of innovation, including the invention of the first multivitamin in the U.S., is thrilled to announce its entry into the Australian market. This expansion comes at a time of significant growth for the brand in North America, as it gears up to celebrate its 75th anniversary next year, symbolizing a major milestone in its mission to promote health and wellness worldwide.

“We view our expansion into Australia as the dawn of a new chapter of growth for Shaklee,” stated Roger Barnett, Chairman and CEO of Shaklee. “Our dedication to creating healthier communities and promoting genuine wellness globally remains unwavering.”

Melissa Seitz, a seasoned leader with more than two decades of experience in successfully launching and expanding markets, has been appointed as the General Manager for Australia. With Melissa’s expertise and Shaklee’s mission-driven ethos, the Australian market is poised for success in the years ahead.

“Our goal is not only to offer health products but to ignite a wellness movement that unites people and contributes to a better world,” expressed Seitz. “I am thrilled to lead Shaklee into this new market and share our vision with the Australian community.”

The official market launch is scheduled for November 1, 2024, following a soft launch in October. To celebrate this milestone, Shaklee will host a roadshow in major Australian cities, kicking off in Perth on November 12, followed by Sydney on November 13, and concluding with events in Melbourne and Adelaide on November 14 & 15.

For more information, please visit https://au.shaklee.com/.

About Shaklee
Shaklee is a leading wellness company founded by Dr. Shaklee, the inventor of the first multivitamin in the U.S. over a century ago. A trailblazer in sustainability, Shaklee was the first company globally to fully offset its carbon emissions and achieve a net zero impact on the environment. Backed by over 110 published clinical studies demonstrating safety and efficacy, Shaklee products are distributed through a network of more than 2 million members and ambassadors in North America and Asia.

Source: SHAKLEE CORPORATION | PRNewswire