UOB partners with Disney Cruise Line to provide enchanting travel experiences for ASEAN customers.
2 min read
L-R: Ms Jacquelyn Tan, Head, Group Personal Financial Services, UOB, and Ms Sarah Fox, Vice President and Regional General Manager for Southeast Asia, Disney Cruise Line, showcasing the limited-edition Disney Cruise Line plushies of Captain Mickey Mouse and Captain Minnie Mouse.
AsiaNaussieBusiness | UOB, a leading bank in Asia, has announced a strategic collaboration with Disney Cruise Line, making it the first regional bank to offer special benefits to UOB cardholders across Singapore, Malaysia, Indonesia, Thailand, and Vietnam when booking Disney Adventure cruise vacations. Starting from December 10, 2024, cardholders can enjoy exclusive privileges through UOB’s travel partners, including UOB Travel Planners, Klook, Traveloka, and Trip.com. This three-year partnership aims to provide unforgettable travel and entertainment experiences beyond traditional banking offerings to over eight million retail customers in the region.
To kick off this collaboration, UOB cardholders booking Disney Adventure cruise vacations via UOB’s travel partners will receive limited-edition Sailors Chip ‘n Dale plushies. New and existing UOB cardholders can also participate in activities to redeem prizes such as plushies and Disney Adventure cruise vacations. This collaboration aligns with UOB’s commitment to offering unique privileges and experiences to ASEAN consumers, supporting its goal of reaching 10 million customers in three years.
Ms Jacquelyn Tan, Head of Group Personal Financial Services at UOB, expressed excitement about the collaboration, highlighting the bank’s dedication to providing exceptional privileges to cardholders. Ms Sarah Fox, Vice President and Regional General Manager for Southeast Asia at Disney Cruise Line, emphasized the opportunity for consumers to create lasting memories with beloved Disney characters onboard the Disney Adventure.
The collaboration comes at a time when the global cruise industry is experiencing significant growth, particularly among younger demographics. UOB’s inclusion of cruise holidays in its offerings reflects this trend, as cruise passenger volumes continue to rise worldwide. In Singapore, the cruise industry has seen a surge in passenger throughput and ship calls, with industry experts anticipating further growth in the coming years.
As part of its “Let the Magic Begin” year-end campaign, UOB is offering customers the chance to win a 3-night voyage on the Disney Adventure and redeem limited-edition plushies inspired by Disney characters. Customers can also participate in a stamp card adventure at select UOB branches and enjoy special benefits at Jewel Changi Airport’s holiday event.
Overall, UOB’s collaboration with Disney Cruise Line underscores its commitment to providing unique and innovative offerings to customers, contributing to the growth of the cruise industry in the region.
